Cita APA (7a ed.)

Baden-Fuller, C., & Pitt, M. (1996). Strategic innovation: An international casebook on strategic management. Routledge.

Cita Chicago Style (17a ed.)

Baden-Fuller, Charles, y Martyn Pitt. Strategic Innovation: An International Casebook on Strategic Management. London [etc.]: Routledge, 1996.

Cita MLA (9a ed.)

Baden-Fuller, Charles, y Martyn Pitt. Strategic Innovation: An International Casebook on Strategic Management. Routledge, 1996.