Integrated marketing communications

Bibliographic Details
Main Author: Linton, Ian (Author)
Corporate Author: Chartered Institute of Marketing (Editor)
Other Authors: Morley, Kevin (coa)
Format: Book
Language:Inglés
Published: Oxford Butterworth-Heinemann 1995
Series:The marketing series. Practitioner
Subjects:
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/43227
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Description
Physical Description:135 p. ; 23 cm
ISBN:9780750619387