APA (7th ed.) Citation

Lambin, J. (1995). Marketing estratégico (3a ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Lambin, Jean-Jacques. Marketing Estratégico. 3a ed. Madrid: McGraw-Hill, 1995.

MLA (9th ed.) Citation

Lambin, Jean-Jacques. Marketing Estratégico. 3a ed. McGraw-Hill, 1995.