Cita APA (7a ed.)

INSEAD, Product Standardization as a Tool of Competitive Strategy [symposium], & Gabel, H. L. (1987). Product standarzitation and competitive strategy. North-Holland.

Cita Chicago Style (17a ed.)

INSEAD, Product Standardization as a Tool of Competitive Strategy [symposium], y H. Landis Gabel. Product Standarzitation and Competitive Strategy. Amsterdam [etc.]: North-Holland, 1987.

Cita MLA (9a ed.)

INSEAD, et al. Product Standarzitation and Competitive Strategy. North-Holland, 1987.