Onkvisit, S., & Shaw, J. J. (1989). Product life cycles and product management. Quorum.
Cita Chicago Style (17a ed.)Onkvisit, Sak, y John J. Shaw. Product Life Cycles and Product Management. New York [etc.]: Quorum, 1989.
Cita MLA (9a ed.)Onkvisit, Sak, y John J. Shaw. Product Life Cycles and Product Management. Quorum, 1989.
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