The marketing audit translating marketing theory into practice
Main Author: | |
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Format: | Book |
Language: | Inglés |
Published: |
Oxford
Butterworth-Heinemann
1991
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Series: | The marketing series. Practitioner
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Subjects: | |
See on Universidad Loyola - Universidad Loyola Granada: | https://colectivo.uloyola.es/Record/5012 |
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Physical Description: | VII, 268 p. ; 24 cm |
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ISBN: | 9780750600897 |