Cita APA (7a ed.)

Lafley, A. G., & Martin, R. L. (2013). Playing to win: How strategy really works. Harvard Business Review Press.

Cita Chicago Style (17a ed.)

Lafley, Alan G., y Roger L. Martin. Playing to Win: How Strategy Really Works. Boston, Massachusetts: Harvard Business Review Press, 2013.

Cita MLA (9a ed.)

Lafley, Alan G., y Roger L. Martin. Playing to Win: How Strategy Really Works. Harvard Business Review Press, 2013.

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