Cita APA (7a ed.)

Jenkins, J. R. G. (1972). Marketing and customer behaviour. Pergamon Press.

Cita Chicago Style (17a ed.)

Jenkins, John R. G. Marketing and Customer Behaviour. Oxford [etc.]: Pergamon Press, 1972.

Cita MLA (9a ed.)

Jenkins, John R. G. Marketing and Customer Behaviour. Pergamon Press, 1972.