APA (7th ed.) Citation

Chapman, C. N., & Feit, E. M. (2019). R for marketing research and analytics (2nd ed.). Springer.

Chicago Style (17th ed.) Citation

Chapman, Christopher N., and Elea McDonnell Feit. R for Marketing Research and Analytics. 2nd ed. Cham, Switzerland: Springer, 2019.

MLA (9th ed.) Citation

Chapman, Christopher N., and Elea McDonnell Feit. R for Marketing Research and Analytics. 2nd ed. Springer, 2019.