APA (7th ed.) Citation

Kim, W. C., & Mauborgne, R. (2017). Blue ocean shift: Beyond competing : proven steps to inspire confidence and seize new growth. Hachette Books.

Chicago Style (17th ed.) Citation

Kim, W. Chan, and Renée Mauborgne. Blue Ocean Shift: Beyond Competing : Proven Steps to Inspire Confidence and Seize New Growth. New York ; Boston: Hachette Books, 2017.

MLA (9th ed.) Citation

Kim, W. Chan, and Renée Mauborgne. Blue Ocean Shift: Beyond Competing : Proven Steps to Inspire Confidence and Seize New Growth. Hachette Books, 2017.