APA (7th ed.) Citation

Villanueva, J., & Toro, J. M. d. (2017). Marketing estratégico (1a ed.). EUNSA : IESE Business School.

Chicago Style (17th ed.) Citation

Villanueva, Julián, and Juan Manuel de Toro. Marketing Estratégico. 1a ed. Pamplona: EUNSA : IESE Business School, 2017.

MLA (9th ed.) Citation

Villanueva, Julián, and Juan Manuel de Toro. Marketing Estratégico. 1a ed. EUNSA : IESE Business School, 2017.