Crossing the chasm marketing and selling high-tech products to mainstream customers
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | Inglés |
Published: |
New York :
Harper Business
cop. 1999.
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Edition: | Rev. ed |
Subjects: | |
See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991006140389703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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Item Description: | Índice |
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Physical Description: | XXI, 227 p. ; 21 cm |
ISBN: | 9780066620022 |