Cita APA (7a ed.)

Applegate, E. (2012). The rise of advertising in the United States: A history of innovation to 1960. Scarecrow.

Cita Chicago Style (17a ed.)

Applegate, Edd. The Rise of Advertising in the United States: A History of Innovation to 1960. Lanham [etc.]: Scarecrow, 2012.

Cita MLA (9a ed.)

Applegate, Edd. The Rise of Advertising in the United States: A History of Innovation to 1960. Scarecrow, 2012.