Trading up why consumers want new luxury goods, and how companies create them
Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | Inglés |
Published: |
New York [etc.] :
Portfolio
2008.
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Edition: | Pbk ed. with a new introduction |
Subjects: | |
See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991006037849703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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Physical Description: | 300 p. : gráf. ; 21 cm |
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Bibliography: | Bibliogr.: p. [276]-284. Índice |
ISBN: | 9781591840800 |