Cita APA (7a ed.)

Kim, H., Kim, W. G., & An, J. A. (2003). The effect of consumer-based brand equity on firmm' financial performance. [s.n.].

Cita Chicago Style (17a ed.)

Kim, Hong-bumm, Woo Gon Kim, y Jeong An An. The Effect of Consumer-based Brand Equity on Firmm' Financial Performance. [S.l.]: [s.n.], 2003.

Cita MLA (9a ed.)

Kim, Hong-bumm, et al. The Effect of Consumer-based Brand Equity on Firmm' Financial Performance. [s.n.], 2003.