Handbook of marketing research

Bibliographic Details
Other Authors: Ferber, Robert, 1922-1981 (-)
Format: Book
Language:Inglés
Published: New York [etc.] : McGraw-Hill 1974.
Subjects:
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Description
Item Description:Indice
Physical Description:XVII, 387 p. ; 24 cm
Bibliography:Bibliogr.
ISBN:9780070204621