APA (7th ed.) Citation

Hansen, H. L. (1956). Marketing: Text, cases and readings. Richard D. Irwin.

Chicago Style (17th ed.) Citation

Hansen, Harry L. Marketing: Text, Cases and Readings. Homewood (Illinois): Richard D. Irwin, 1956.

MLA (9th ed.) Citation

Hansen, Harry L. Marketing: Text, Cases and Readings. Richard D. Irwin, 1956.