Cases in strategic marketing

Bibliographic Details
Main Author: Swayne, Linda E. (-)
Other Authors: Ginter, Peter M.
Format: Book
Language:Inglés
Published: Englewood Cliffs, New Jersey : Prentice-Hall International 1989.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005651849703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:XXI, 728 p. : il. ; 24 cm
Bibliography:Bibliogr.
ISBN:9780131163362