Cita APA (7a ed.)

Hanan, M., & Karp, P. (1989). Customer satisfaction: How to maximize, measure, and market your company's ultimate product. AMACOM.

Cita Chicago Style (17a ed.)

Hanan, Mack, y Peter Karp. Customer Satisfaction: How to Maximize, Measure, and Market Your Company's Ultimate Product. New York: AMACOM, 1989.

Cita MLA (9a ed.)

Hanan, Mack, y Peter Karp. Customer Satisfaction: How to Maximize, Measure, and Market Your Company's Ultimate Product. AMACOM, 1989.