Cita APA (7a ed.)

Palda, K. S. (1971). Pricing decisions and marketing policy. Prentice-Hall.

Cita Chicago Style (17a ed.)

Palda, Kristian S. Pricing Decisions and Marketing Policy. Englewood Cliffs, New Jersey: Prentice-Hall, 1971.

Cita MLA (9a ed.)

Palda, Kristian S. Pricing Decisions and Marketing Policy. Prentice-Hall, 1971.