Marketing 2.0 strategies for closer customer relationships

Bibliographic Details
Main Author: Corbae, Gerald, 1966- (-)
Other Authors: Jensen, Jacob B., 1967-, Schneider, Dirk, 1966-
Format: Book
Language:Inglés
Published: Heidelberg [etc.] : Springer [etc.] cop. 2003.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005256289703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Originally published in German under the same title, 2001.
Physical Description:VI, 151 p. : il. ; 24 cm