Testing the cross-national applicability of U.S. and Russian advertising belief and attitude measures
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Indeterminado |
| Published: |
[S.l.] :
[s.n.]
1994.
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| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005079079703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Fotocopia de: Journal of Advertising, v. 23 (1994) |
|---|---|
| Physical Description: | p. 71-82 ; 28 cm |
| Bibliography: | Bibliogr.: p. 81-82 |
