APA (7th ed.) Citation

Marketing Science Institute & Alba, J. (1997). Interactive home shopping and the retail industry. Marketing Science Institute.

Chicago Style (17th ed.) Citation

Marketing Science Institute and Joseph Alba. Interactive Home Shopping and the Retail Industry. Cambridge, Massachusetts: Marketing Science Institute, 1997.

MLA (9th ed.) Citation

Marketing Science Institute and Joseph Alba. Interactive Home Shopping and the Retail Industry. Marketing Science Institute, 1997.

Warning: These citations may not always be 100% accurate.