Cita APA (7a ed.)

Marketing Science Institute & Alba, J. (1997). Interactive home shopping and the retail industry. Marketing Science Institute.

Cita Chicago Style (17a ed.)

Marketing Science Institute y Joseph Alba. Interactive Home Shopping and the Retail Industry. Cambridge, Massachusetts: Marketing Science Institute, 1997.

Cita MLA (9a ed.)

Marketing Science Institute y Joseph Alba. Interactive Home Shopping and the Retail Industry. Marketing Science Institute, 1997.