American Marketing Association., Menon, A., & Sharma, A. (1999). Marketing theory and applications. American Marketing Association.
Cita Chicago Style (17a ed.)American Marketing Association., Anil Menon, y Arun Sharma. Marketing Theory and Applications. Chicago: American Marketing Association, 1999.
Cita MLA (9a ed.)American Marketing Association., et al. Marketing Theory and Applications. American Marketing Association, 1999.
Precaución: Estas citas no son 100% exactas.