Reverse innovation : create far from home, win everywhere

Reverse innovation create far from home, win everywhere

Bibliographic Details
Main Author: Govindarajan, Vijay (-)
Other Authors: Trimble, Chris, Nooyi, Indra k.
Format: Book
Language:Inglés
Published: Boston, Massachusetts : Harvard Business Review Press cop. 2012.
Subjects:
Empresas internacionales > gestión financiera > casos.
Planificación estratégica > casos.
Empresas > innovaciones tecnológicas > casos.
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991004599319703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Índices
Physical Description:XV, 229 p. : il. ; 24 cm
ISBN:9781422157640

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