Estrategia de marketing

Bibliographic Details
Main Author: Ferrell, O. C. (-)
Other Authors: Hartline, Michael, Lucas, George H.
Format: Book
Language:Castellano
Published: México [etc.] : Thomson 2002.
Edition:2. ed
Series:Económico Administrativos (Thomson)
Subjects:
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Description
Item Description:Indices
Physical Description:xxiv, 463 p. : il. ; 26 cm
Bibliography:Bibliogr.
ISBN:9789706861986