APA (7th ed.) Citation

Lorenz, C. (1990). The design dimension: The new competitive weapon for product strategy and global marketing. Basil Blackwell.

Chicago Style (17th ed.) Citation

Lorenz, Christopher. The Design Dimension: The New Competitive Weapon for Product Strategy and Global Marketing. Oxford [etc.]: Basil Blackwell, 1990.

MLA (9th ed.) Citation

Lorenz, Christopher. The Design Dimension: The New Competitive Weapon for Product Strategy and Global Marketing. Basil Blackwell, 1990.

Warning: These citations may not always be 100% accurate.