Services marketing people, technology, strategy
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Upper Saddle River, New Jersey :
Prentice-Hall
2001.
|
| Edition: | 4th ed |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991004258979703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | XVII, 717 p. : il. ; 24 cm |
|---|---|
| Bibliography: | Bibliogr. |
| ISBN: | 9780130173928 |
