APA (7th ed.) Citation

Aaker, J. L., Benet-Martínez, V., & Garolera i Berrocal, J. (2001). Consumption symbols as carriers of culture: A study of Japanese, Spanish and North American brand personality dimensions. Marketing Science Institute.

Chicago Style (17th ed.) Citation

Aaker, Jennifer Lynn, Verónica Benet-Martínez, and Jordi Garolera i Berrocal. Consumption Symbols as Carriers of Culture: A Study of Japanese, Spanish and North American Brand Personality Dimensions. Cambridge, Massachusetts: Marketing Science Institute, 2001.

MLA (9th ed.) Citation

Aaker, Jennifer Lynn, et al. Consumption Symbols as Carriers of Culture: A Study of Japanese, Spanish and North American Brand Personality Dimensions. Marketing Science Institute, 2001.