Srivastava, J. (1999). Price-matching refund policies as signals of store price image. Marketing Science Institute.
Cita Chicago Style (17a ed.)Srivastava, Joydeep. Price-matching Refund Policies as Signals of Store Price Image. Cambridge, Massachusetts: Marketing Science Institute, 1999.
Cita MLA (9a ed.)Srivastava, Joydeep. Price-matching Refund Policies as Signals of Store Price Image. Marketing Science Institute, 1999.
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