Marketplace measurement of brand equity

Bibliographic Details
Main Author: Moran, William T. (-)
Format: Book
Language:Indeterminado
Published: [S.l.] : [s.n.] 1994.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Brand Management. v. 1, n̐ư̐ư5 (1994)
Physical Description:[11] p. ; 30 cm