Consumer perceptions of store brands versus national brands

Bibliographic Details
Other Authors: De Wulf, Kristof (-)
Format: Book
Language:Inglés
Published: [S.l.] : [s.n.] 2005.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Consumer Marketing. Vol. 22,4 (2005)
Physical Description:p. 223-232 ; 29 cm
Bibliography:Bibliogr.