APA (7th ed.) Citation

Proctor, T. (1997). Essentials of marketing research. Pitman.

Chicago Style (17th ed.) Citation

Proctor, Tony. Essentials of Marketing Research. London [etc.]: Pitman, 1997.

MLA (9th ed.) Citation

Proctor, Tony. Essentials of Marketing Research. Pitman, 1997.

Warning: These citations may not always be 100% accurate.