Capon, N., & Hulbert, J. M. (2001). Marketing management in the 21st century. Prentice-Hall.
Cita Chicago Style (17a ed.)Capon, Noel, y James M. Hulbert. Marketing Management in the 21st Century. Upper Saddle River, New Jersey: Prentice-Hall, 2001.
Cita MLA (9a ed.)Capon, Noel, y James M. Hulbert. Marketing Management in the 21st Century. Prentice-Hall, 2001.
Precaución: Estas citas no son 100% exactas.