Cita APA (7a ed.)

American Marketing Association., Henderson, G. R., & Moore, M. C. (2003). Marketing theory and applications. American Marketing Association.

Cita Chicago Style (17a ed.)

American Marketing Association., Geraldine R. Henderson, y Marian Chapman Moore. Marketing Theory and Applications. Chicago: American Marketing Association, 2003.

Cita MLA (9a ed.)

American Marketing Association., et al. Marketing Theory and Applications. American Marketing Association, 2003.