Cita APA (7a ed.)

Urban, G. L., & Hauser, J. R. (1980). Design and marketing of new products. Prentice Hall.

Cita Chicago Style (17a ed.)

Urban, Glen L., y John R. Hauser. Design and Marketing of New Products. Englewood Cliffs, New Jersey: Prentice Hall, 1980.

Cita MLA (9a ed.)

Urban, Glen L., y John R. Hauser. Design and Marketing of New Products. Prentice Hall, 1980.