APA (7th ed.) Citation

Albrecht, K., & Bradford, L. J. (1990). The service advantage: How to identify and fulfill customer needs. Dow Jones-Irwin.

Chicago Style (17th ed.) Citation

Albrecht, Karl, and Lawrence J. Bradford. The Service Advantage: How to Identify and Fulfill Customer Needs. Homewood (Illinois): Dow Jones-Irwin, 1990.

MLA (9th ed.) Citation

Albrecht, Karl, and Lawrence J. Bradford. The Service Advantage: How to Identify and Fulfill Customer Needs. Dow Jones-Irwin, 1990.