Cita APA (7a ed.)

Urbany, J. E. (2000). Justifying profitable pricing. Marketing Science Institute.

Cita Chicago Style (17a ed.)

Urbany, Joel E. Justifying Profitable Pricing. Cambridge, Massachusetts: Marketing Science Institute, 2000.

Cita MLA (9a ed.)

Urbany, Joel E. Justifying Profitable Pricing. Marketing Science Institute, 2000.