Bursk, E. C. (1965). Cases in marketing management. Prentice-Hall.
Cita Chicago Style (17a ed.)Bursk, Edward C. Cases in Marketing Management. Englewood Cliffs, New Jersey: Prentice-Hall, 1965.
Cita MLA (9a ed.)Bursk, Edward C. Cases in Marketing Management. Prentice-Hall, 1965.
Precaución: Estas citas no son 100% exactas.