Readings in marketing strategy

Bibliographic Details
Other Authors: Larréché, Jean-Claude (-), Strong, Edward C.
Format: Book
Language:Inglés
Published: Palo Alto, CA : Scientific Press 1982.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991003374119703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:V, 316 p. : il. ; 28 cm
Bibliography:Bibliogr.
ISBN:9780894260308