Cita APA (7a ed.)

Jenkins, M. (1997). The customer-centred strategy: Thinking strategically about your customers (1st published in Great Britain.). Pitman.

Cita Chicago Style (17a ed.)

Jenkins, Mark. The Customer-centred Strategy: Thinking Strategically About Your Customers. 1st published in Great Britain. London [etc.]: Pitman, 1997.

Cita MLA (9a ed.)

Jenkins, Mark. The Customer-centred Strategy: Thinking Strategically About Your Customers. 1st published in Great Britain. Pitman, 1997.