Cita APA (7a ed.)

Bagozzi, R. P. (1994). Advanced methods of marketing research (1st published.). Blackwell Business.

Cita Chicago Style (17a ed.)

Bagozzi, Richard P. Advanced Methods of Marketing Research. 1st published. Cambridge, Massachusetts [etc.]: Blackwell Business, 1994.

Cita MLA (9a ed.)

Bagozzi, Richard P. Advanced Methods of Marketing Research. 1st published. Blackwell Business, 1994.