Kotler, P., Bowen, J., & Makens, J. C. (2014). Marketing for hospitality and tourism (6th ed., Pearson new international ed.). Pearson.
Chicago Style (17th ed.) CitationKotler, Philip, John Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 6th ed., Pearson new international ed. Harlow, Essex: Pearson, 2014.
MLA (9th ed.) CitationKotler, Philip, et al. Marketing for Hospitality and Tourism. 6th ed., Pearson new international ed. Pearson, 2014.
Warning: These citations may not always be 100% accurate.