Marketing
| Other Authors: | |
|---|---|
| Format: | Book |
| Language: | Castellano |
| Published: |
Madrid [etc.] :
Pearson-Prentice Hall
2004.
|
| Edition: | 10a ed |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002836569703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Traducción de: Principles of marketing Eds. anteriores publicadas bajo el tít.: Mercadotecnia o Marketing |
|---|---|
| Physical Description: | XXVII, 758 p. : il. ; 27 cm |
| Bibliography: | Bibliogr.: p. [707]-733. Índice |
| ISBN: | 9788420541983 |
