Psychological principles of marketing and consumer behavior
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Lexington, Massachusetts [etc.] :
Lexington Books
1979.
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| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002798219703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Indice |
|---|---|
| Physical Description: | XVIII, 532 p. ; 24 cm |
| Bibliography: | Bibliogr.: p. 487-523 |
| ISBN: | 9780669015133 |
