Cita APA (7a ed.)

Britt, S. H. (1979). Psychological principles of marketing and consumer behavior. Lexington Books.

Cita Chicago Style (17a ed.)

Britt, Steuart Henderson. Psychological Principles of Marketing and Consumer Behavior. Lexington, Massachusetts [etc.]: Lexington Books, 1979.

Cita MLA (9a ed.)

Britt, Steuart Henderson. Psychological Principles of Marketing and Consumer Behavior. Lexington Books, 1979.