Cita APA (7a ed.)

Cox, K. K. (1968). Analytical viewpoints in marketing management. Prentice-Hall.

Cita Chicago Style (17a ed.)

Cox, Keith Kohn. Analytical Viewpoints in Marketing Management. Englewood Cliffs, New Jersey: Prentice-Hall, 1968.

Cita MLA (9a ed.)

Cox, Keith Kohn. Analytical Viewpoints in Marketing Management. Prentice-Hall, 1968.