Cita APA (7a ed.)

King, W. R. (1967). Quantitative analysis for marketing management. McGraw-Hill.

Cita Chicago Style (17a ed.)

King, William Richard. Quantitative Analysis for Marketing Management. New York [etc.]: McGraw-Hill, 1967.

Cita MLA (9a ed.)

King, William Richard. Quantitative Analysis for Marketing Management. McGraw-Hill, 1967.