Student evaluations in marketing : what is actually being measured?

Student evaluations in marketing what is actually being measured?

Bibliographic Details
Main Author: Clayson, Dennis E. (-)
Other Authors: Haley, Debra A.
Format: Book
Language:Indeterminado
Published: [S.l.] : [s.n.] 1990.
Subjects:
Evaluación del personal docente > Estados Unidos.
Encuestas educativas > Estados Unidos.
Marketing > enseñanza > Estados Unidos.
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002664619703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Fotocopia de: Journal of Marketing Education, Fall (1990)
Physical Description:p. 9-17 ; 30 cm
Bibliography:Bibliogr.: p. 17

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