Cita APA (7a ed.)

Rathmell, J. M. (1974). Marketing in the service sector. Winthrop.

Cita Chicago Style (17a ed.)

Rathmell, John M. Marketing in the Service Sector. Cambridge (Massachusetts): Winthrop, 1974.

Cita MLA (9a ed.)

Rathmell, John M. Marketing in the Service Sector. Winthrop, 1974.